
蘋果醋包裝的另一種呈現方式
2019-05-07
之前有提過,做農特產品的。首先產品本身的品質是最重要,這決定我們能走多遠;其此是整個產品的品牌包裝形象,好的包裝形象是提升產品銷量的助推劑。如果產品自身的品質很糟糕,又搞了很漂亮的包裝去襯托,這樣不僅走不長遠還會加快產品品牌的凋亡;這是通過包裝在騙人,這更加令消費者厭惡更無法原諒。這樣的例子在國內是很常見的,比如國內的許多蘋果醋品牌90%都是通過化學成分添加調制的,很少有真正意義上的蘋果汁。
消費者不是傻子,隨著國人的意識逐漸提升。這樣品牌早亡會在國內一一淘汰,做產品的尤其是做農特產品的你可以暫時不注重品牌但一定要保證品質和質量,這不僅是為了企業能走得更長久,最重要的是你從事的是良心行業是把東西送到別人肚子的行業。我們怎么能辜負消費者對我們健康的信奈與托付?當然,近些年國內也出現了一批非常注重產品品質的品牌,雖然他們很年輕但這將是中國未來食品行業的中堅力量。期待中國未來的食品企業都是品質與品牌內外兼修的優秀企業。
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As I mentioned before, it's a specialty product.First of all, the quality of the product itself is the most important, which determines how far we can go;This is the brand image of the whole product packaging, good packaging image is to promote product sales.If the quality of the product itself is very bad, and make a very beautiful packaging to foil, so not only go short and will accelerate the apoptosis of the product brand;This is through the packaging in a lie, which makes consumers even more disgusted and unforgivable.Such examples are very common in China, for example, many apple cider vinegar brands in China are 90% made by adding chemical ingredients, and there is very little real apple juice.
The consumer is not a fool, as the consciousness of compatriots rises gradually.Such a brand early death will be eliminated one by one in China, do products, especially do agricultural products you can temporarily do not pay attention to the brand but must ensure the quality and quality, this is not only for the enterprise can go longer, the most important thing is that you are engaged in the conscience of the industry is to send things to others belly industry.How can we fail to live up to consumers' trust in our health?Of course, in recent years, there have been a number of domestic brands that attach great importance to product quality. Although they are very young, they will be the backbone of China's future food industry.Looking forward to the future of China's food enterprises are the quality and brand inside and outside the repair of excellent enterprises.
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